Your birthday month comes with a little extra beauty.

Members of Sephora’s free Beauty Insider program can receive one complimentary Birthday Gift every year. The gifts usually include a small set of deluxe-size beauty products, with choices that may feature skincare, makeup, fragrance or hair care.

The available gifts can change throughout the year and may vary by store, membership level and availability.

What You Need to Do

To receive your Birthday Gift:

  1. Add your birthday to your Beauty Insider account.

  2. Visit a participating Sephora store during your birthday month.

  3. Provide the Beauty Advisor with the email address registered to your account.

  4. Choose one of the available Birthday Gift options.

You can redeem one Birthday Gift per year.

Do You Need to Make a Purchase?

It depends on how you redeem the gift.

In Store

No purchase is required.

You can visit a Sephora store during your birthday month and ask to redeem your Beauty Insider Birthday Gift without buying anything.

Online

A merchandise purchase of at least $25 is required to redeem the gift through Sephora.ca.

The $25 minimum is calculated after discounts and Beauty Insider Cash have been applied. Gift cards, packaging, taxes and shipping charges do not count toward the minimum.

Do You Need Beauty Insider Points?

No. You do not need to spend points to receive the Birthday Gift.

You simply need to be a registered Beauty Insider member and redeem the gift during your birthday month.

What Gifts Can You Choose From?

Sephora introduces different Birthday Gift options throughout the year. Options may include mini products from well-known beauty brands, and some choices may only be available to certain membership levels.

Gift selection varies between stores and online, and substitutions may occur. All Birthday Gifts are available only while supplies last.

The Weekender Tip

If you want to receive the gift without spending anything, redeem it in person rather than online.

Visit earlier in your birthday month for a better chance of finding your preferred gift in stock. If your first choice is unavailable, ask the Beauty Advisor which other Birthday Gift options are currently available.

A birthday stop that costs nothing—and still comes home in a little beauty bag.

Offer details were verified on August 12, 2026. Gift choices and program conditions may change. Check the official Beauty Insider terms before visiting.

Image disclaimer: AI-generated editorial image. For illustration only